Businesses can make conversations with their customers easier than ever, by configuring and activating flows from the Lumary Engagement Console.
Quick links:
What is a flow?
A flow is an automated customer journey sent by the Lumary Engagement Console..
It can be triggered by external events and might involve one or many contacts, depending on the chosen criteria.
A flow can consist of multiple touch-points and workflow actions-so it can do far more than just send a single SMS.
Configuring a Lumary Engagement Console flow allows you to plan and execute a conversational journey with your customers at any point in their lifecycle.
Experience an automated conversation built with the Lumary Engagement Console
Click here to see a flow in action and what a conversation between a customer and your business might look like!
Two-way communication
Send conversational SMS, provide your recipients with options on how they can respond and automate subsequent actions when these responses are met.
Applications for two-way SMS are vast, and include everyday use cases such as appointment reminders, surveys and feedback, or upsell offers.
Automated communication
Configure the Lumary Engagement Console to automatically trigger when certain events occur or conditions are met within your data source.
Examples include payment confirmations, invoice delivery or welcome information.
Workflow actions
Flows do more than just send messages.
The Lumary Engagement Console can re-check criteria midway through a journey, delay subsequent actions for a specific period of time, segment recipients down different paths and feed helpful information back into your data source.
Use workflow actions to streamline multiple interactions into one flow and tie the Lumary Engagement Console back into your existing business processes.
Examples of workflow actions include sending different messaging to recipients of a flow based on region or product type, sending follow up information if a new enquiry or lead hasn't progressed, and capturing and updating survey responses.